Production Management for Pizza, a Vlog
- Posted on 24th March 2017
- in Entertainment, entertainment books, New York City, Production Management
- by Ben
Production management
was one of the several “hats” I wore during my film production period which is chronicled in Circumstances Beyond My Control. But this job did not involve cameras or film crews. It was very different.
During the spring of ‘86 my friend Lenny Cohen was starting up a new enterprise with his cousin. “Pizza a la Cart” was to have street food carts making and selling pizzas.
I told Lenny that I didn’t know anything about the food business. He replied that what they needed was not a food guy but a production management guy for the project. So I went to his cousin Norm’s apartment to hear what they had to say. After a lengthy conversation we settled on a fee and I went to work.
They really did need a production manager. It took me two or three days just to get a handle on where we stood. I won’t go into detail about how and what all I did for the next three weeks. Believe me, it’s not as interesting as prepping a film shoot. We got a space in Little Italy with room for ten carts, refrigerators, storage for the other ingredients and supplies, an office and a place to park the truck which would haul the carts.
And on 30 June we got the first cart and spent that day learning how to actually cook the pizzas and get the cumbersome rolling kitchen on and off the truck. On 1 July were finally open for business. Lenny and Norm were excited and already mentally spending their enormous profits. Alas, the pizza eating public didn’t know this so only a dozen or so of them actually bought a pie on that first day. And the second and the third…
Read the entire Pizza a la Cart tale plus many stories of actual film and video production management when you click here and get Circumstances Beyond My Control.
Tags: entertainment books, Lenny Cohen
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